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X-WR-TIMEZONE:America/Vancouver
X-WR-CALNAME:Changing Behaviour using AI and Experimentation: Applications 
 in Education\, Health Behaviour\, Marketing\, Website Design - Joseph Jay 
 Williams\, Assistant Professor\, Computer Science\, University of Toronto
BEGIN:VTIMEZONE
TZID:America/Vancouver
TZUNTIL:20261101T090000Z
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TZNAME:PST
DTSTART:20231105T020000
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
RDATE:20241103T020000
RDATE:20251102T020000
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RDATE:20260308T020000
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UID:bad0ceae-fbc7-4d0e-9a33-883394e4f311
DTSTAMP:20260527T213738Z
CLASS:PUBLIC
CREATED:20240916T214803Z
DESCRIPTION:Zoom Link Abstract: How can we change people's behaviour to hel
 p them achieve their goals? This lecture presents tools and methods for op
 timizing a product or intervention by making it Intelligent and Adaptive\,
  including: (1) Messages/Prompts in Mobile Apps\; (2) Explanations of conc
 epts in websites\; (3) Texts & Emails for Marketing & Health. This work is
  based on the AdapEx framework\,which recently received 1st prize in the $
 1M Xprize competition for future of experimentation\, to transform compone
 nts of an interface into Intelligent agents\, that integrate human intelli
 gence (crowdsourcing) and…
DTSTART;TZID=America/Vancouver:20240920T100000
DTEND;TZID=America/Vancouver:20240920T110000
LAST-MODIFIED:20240916T220526Z
LOCATION:UBC Vancouver Campus\, ICCS 246 / Zoom
SUMMARY:Changing Behaviour using AI and Experimentation: Applications in Ed
 ucation\, Health Behaviour\, Marketing\, Website Design - Joseph Jay Willi
 ams\, Assistant Professor\, Computer Science\, University of Toronto
TRANSP:OPAQUE
URL:https://caida.ubc.ca/event/changing-behaviour-using-ai-and-experimentat
 ion-applications-education-health-behaviour
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